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A Corporate Identity includes your companies logo, name, colours, slogans and creates design elements to form the identity for branding. The corporate Identity creates a consistent manner for business and product recall from consumers. A Corporate Identity is more than letterheads and business cards it includes print collateral, signage, websites and other marketing needs with a unified message.
IDENTITY = LOGO + VISUAL ELEMENTS
A combination of the logo & tagline, incorporates typeface, colours and imagery. Usually in the form of signage, printing and packaging.
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